Thursday is guest post day here at Duct Tape Marketing and today’s guest is Porter Gale – author of Your Network is Your Net Worth.
Technology has redefined how we prospect for jobs, meet business contacts, and interview. Whereas I got my first job because the receptionist at the courthouse where my mother worked was on maternity leave, today your recruitment ...
Join Duct Tape Marketing Founder, best selling author and recognized small business guru John Jantsch on Thursday September 20th at 10:00 AM PST for a free seminar on Creating a Total Online Presence.
Your online prese
nce is your key to success no matter what your business sells – no matter if all of your transactions are done face to face – no matter if you don’t yet see a way to ...
Posted by: Nicole Croizier
Like most small business owners, you know that developing an online presence and participating in online/content/social media/ internet marketing is essential to success today. However, this new world of marketing turns the traditional approach to marketing on its head – and the myriad of platforms, choices, and advice out there makes it nearly impossible for a busy small business owner to navigate.
Choose the right path, and you’re well on your way to developing a consistent stream of inbound leads – ...
Continue Reading →Do you use Google Analytics to monitor your website performance? If so, you’ve likely noticed that more and more of your organic search terms are falling under a new category: {not provided}. What does this mean and why is it happening?
What is happening is that Google is now hiding the search terms used by anyone who is logged in to a Google product at the time they are searching. Products could include Google AdWords or Google Analytics.
What this means that ...
Continue Reading →A lot of businesses are chatting about a newish social network called Pinterest. Pinterest is an online “pinboard” that lets you organize and share items that appeal to you. For example, you could set up a Pinterest page with photos of wedding dresses. Then, you can share these photos with your community – who can then like and comment on them.
So is Pinterest the next big thing for your business? According to small business marketing expert John Jantsch, ...
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The Internet isn’t just a new marketing medium, it has completely changed the rules of marketing. Before, communication was one-way and you could only reach audiences by:
In his book, The New Rules of Marketing and PR, David Meerman Scott describes these new rules very eloquently and practically, and I highly recommend every small business owner read this book. It puts ...
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