Are Your Marketing Tactics Not Working?
If you’re not getting the results you want from your marketing, it’s likely because you’re skipping over the critical first step in marketing and going directly to marketing tactics. This first step is the marketing strategy, foundation, and infrastructure that is necessary before any marketing tactics will ever work – and the missing piece business owners have been looking for in their quest to target the right customers, generate consistent leads, and convert those leads into happy customers who will refer them over and over.
Take the First Step in Marketing with a Smart Marketing System
A Smart Marketing System is your marketing infrastructure. It includes all the planning, strategy and business processes that need to be in place before any marketing tactics will ever work. This is the first step that many small and mid-sized businesses skip, but is essential for the success of their marketing programs, lead generation and business growth.
By treating marketing as a system, just like any other business process, you will:
- Know who your most profitable customers are
- Be able to charge a premium by communicating a true core difference
- Have systems, processes and action steps in place to know who to market to, how and when
- Virtually eliminate any guesswork from marketing which is usually the cause of miss-spending and over spending on one-off marketing events and throwing away money on the latest marketing tactic of week.
What is a Smart Marketing System?
Smart Marketing System Options:
Strategic Marketing System
For B2B & High Tech Firms
The answer to intelligent business growth is a Strategic Marketing System. Build the foundation you need to grow your high tech or B2B company. Work one-on-one with your marketing consultant and coach as we collaborate to grow your business more quickly, consistently and efficiently by creating your customized marketing strategy and Smart Marketing System.
Who is this for? This program is ideal for small and mid-sized B2B firms that have reached a certain level of success, but now need a strong marketing foundation in order to push past growth barriers. They could be facing more competition, entering a new market, or finding that traditional marketing is no longer producing results in today’s online world.
Small Business Marketing System
For Small Business Owners
Apply the Duct Tape Marketing System to create the consistent marketing results you need to grow your small business. Work with your Authorized Duct Tape Marketing Consultant to create your marketing strategy and system. In addition, you’ll gain access to an exclusive online portal featuring videos, eBooks, action steps, worksheets and eBooks.
Who is this for? This program is ideal for most small businesses, including solo-preneurs, local businesses, professional services, and B2B firms. If you are a business owner who is tired of wasting time and money on one-off marketing tactics, then this proven, practical, step-by-step marketing system will give you the consistent results you’re looking for.
Total Online Marketing System
For Small Business Owners
With our new Total Online Presence program from Duct Tape Marketing, you will finally get the practical, step-by-step process you need to understand and manage a powerful online marketing system. In addition to coaching and guidance from your Authorized Duct Tape Marketing Consultant, you’ll gain access to an exclusive online portal featuring videos, eBooks and more.
Who is this for? This program is ideal for most small businesses, including solo-preneurs, local businesses, professional services, and B2B firms. If you are a business owner who is looking to really understand your practical business needs in terms of online marketing, then this practical, step-by-step system will give you the consistent results you’re looking for.
Inbound Marketing System
For Business Owners & Marketers
Take your online marketing system to a new level of marketing automation by integrating HubSpot All-in-One Inbound Marketing Software. With HubSpot, you will have everything you need to manage your integrated Inbound Marketing campaigns from a central location, including blogging, email, social media, landing pages, automation, analytics and more.
Who is this for? Our Inbound Marketing System is ideal for the owners or sales and marketing leaders of any size of business who are serious about centralizing and automating their online marketing, dedicating resources to ongoing content and inbound marketing, integrating lead generation with their sales teams, and proving ROI to upper management.
