A Website is no Longer Enough. Today, You Need a Total Online Presence.
If the pace of change in online marketing seems to be moving faster than you can keep up with, you’re not alone. As a small business owner, you try different online tactics, like SEO, Social Media or Google AdWords and wonder why you’re not getting the consistent results you want.
The reason? Because if these tactics aren’t part of your online strategy and integrated system, they simply won’t work on their own. Without a total online presence, one that gives you a distinct competitive advantage, your business won’t survive long in today’s new world of marketing.
However, as the owner of a small or medium sized business, you likely don’t have strategic in-house online marketing resources – or the time and expertise to implement an Internet marketing plan. Plus, with a new social media and SEO tool popping up every day, it’s tough to know which platforms or online marketing tactics to choose.
What is Total Online Presence?
Total Online Presence is a marketing consulting program based on the proven principles of the leading small business marketing brand, Duct Tape Marketing.
In this four month program, your Authorized Duct Tape Marketing Consultant will guide you through a series of eight core sessions to create your online marketing plan and build your inbound marketing system.
You will also gain access to an exclusive online education portal featuring video overviews and links to tools and resources for each session. The benefits of this online portal will last well beyond your program, as it will constantly be updated as the world of online marketing changes, and you will receive lifetime access for as long as the program exists.
Total Online Presence is not just an SEO, social media or PPC advertising program. This is the complete integrated online marketing system small businesses need to attract, educate and convert leads online.
It’s the answer to the consistent online results small business owners are looking for to support growth and success.
What Does Total Online Presence Include?
- Lifetime access to the exclusive Total Online Presence education portal featuring videos, downloads & action items for each step (lifetime access)
- Eight 90-minute consulting sessions with your Duct Tape Marketing Consultant, along with unlimited email support
- Support setting up your system and completing many action steps (depending on your delivery option).
By the end of your Total Online Presence, you will have in place:
- A website that acts as your content platform and centralized marketing machine.
- A content plan and editorial calendar so you will know what content to post, when and where.
- All of your social media, local profiles and online platforms.
- A complete inbound marketing system to attract, educate and convert leads online.
- Tools, processes, and a step-by-step plan to easily manage your online marketing system going forward.
Total Online Presence Sessions:
- Session 1: Create Your Content & Inbound Marketing Platform
- Session 2: Get Found through Organic SEO
- Session 3: Convert Leads with Email Marketing
- Session 4: Amplify Your Content with Social Media
- Session 5: Increase Reach by integrating Online/PPC Advertising
- Session 6: Optimize for Mobile and Local Search
- Session 7: Analyze Results & Convert Leads
What are the Benefits of Total Online Presence?
By building a Total Online Presence and treating online marketing as a practical, step-by-step system, you will:
- Get more prospects to find you online.
- Generate a consistent stream of qualified leads.
- Spend less time selling by using educational content to guide prospects through your online conversion process.
- Automate many of your online marketing processes.
- Spend your marketing dollars more efficiently on the online strategies & tactics that are right for your business.
Program Delivery Options
Our Total Online Presence program is offered in four program options to best meet your needs and budget:
- One-on-One Consulting and Complete Set-up. The best option to get your online marketing system up and running as quickly as possible.
- Jump Start. This is an ideal option for business owners who want to get their online marketing system up and running as quickly as possible
- One-on-One Coaching. A great option to access senior level guidance in setting up your online marketing system.
Take the Next Step to Building Your Small Business Internet Marketing Presence
Download the Free eBook
Start building your Total Online Presence right now with our new eBook that guides you through each of the seven steps.
Download the Program Brochure
View the Total Online Presence webinar with Duct Tape Marketing founder, John Jantsch as he walks you through each of the 7 steps.
Get Started Now
Are you ready to get started? The first step in our process is to fill out our form to schedule a free 30 minute online marketing audit.
Request More Information on Total Online Presence:



